Reply All Consulting
Brand Identity + Print Design + UI
Done in Chicago, IL in the year 2019
Reply All Consulting helps their clients address toxic, and problematic workplace dynamics. Their team shows both employers and employees how to acknowledge and address their own roles in perpetuating and fixing toxic workplaces. Additionally they do individual work to help clients advocate for themselves in their workplaces, helping everyone to thrive at work.
I created their new brand identity inspired by the power, ownership and free thinking they try to instill in their clients. Taking the classic "reply-all" email arrows, they become a heroic stance, a symbol of empowerment, and the reverberations of their actions. Paired with the Roc Grotesk font and a bold, impossible to ignore color palette, the brand is professional and clean while also telling you it has no interest in the maintaining the status quo.
